ARTS 095 NEW MEDIA AND SOCIAL CHANGE 3 units Lecture 3 units; lab 0 units
Acceptable for credit: University of California, California State University

This course investigates how web-based technologies, internet multi-media, and photography have assisted in causing social change around the world through images.
Evidence of social change from significant historical photographic images from momentous photographers with a variety of diverse backgrounds are explored for social and political context. The course also covers critical analysis of shifting perceptions and expectations regarding race, gender, religion, sexual orientation, cultural identify and ethnicity in contemporary web-based visual media.
The evaluation of major new media expressions from various cultures that have caused social change include a wide variety of genres from social documentary photography, multi-media documentaries, contemporary art photography, ethnographic photography, photojournalism, social media, and blogs. Pass/No Pass Option

Course Outline
Investigation of significant historical photographic images and movements for social change from momentous photographers with a variety of diverse backgrounds for political and social context regarding images for social change.
Critical analysis of shifting multi-cultural perceptions and expectations regarding aesthetics and technology in new media for social change.
Visual literacy and the ability to determine expressions of racism, sexism, and other prejudices that persist in global new media.
Ability to discern image authenticity in multi-cultural Documentary Photography, News-Media Images, and Photojournalism.
Impact of multi-cultural perspectives on global society from amateur image-makers in comparison with established news-media and journalism sources in new media.


Week #1  Developing a Criteria For Analyzing Visual  Media
How to Look at Pictures
How to Look at Social Media Platforms
.

Read Lecture Notes Notes How to Look at Pictures

Homework (I prefer this to be posted in the Facebook Group)
4 Photos of still life:  2 photos should symmetrical and 2 asymmetrical compositions.  
The verticles and horizontals need to be parallel to the top and bottoms of the picture plane.
Have a strong concept behind them. I suppose they don’t all have to be unified in theme, but, each one should have a stronger compelling idea or concept behind it.
For example, something that is autobiographical, about a social theme, about a strong emotion, a strong belief, or a strong memory.
Answer the following questions in your post
What were you trying to do in terms of, composition, shading, and color?
What concept are you trying to express?
Who is your target audience, and why would this be important to other them?

If you really don't want to use Facebook please email me your project.
Photograph your project with your cell phone. 
Answer the questions below in the text of your email.
Send an email that includes your answers and photos of your finished work, by email them to me. Kenney.Mencher@gmail.com
Answer the following questions in your analysis:
What were you trying to do in terms of, composition, shading, and color?
What concept are you trying to express?
Who is your target audience, and why would this be important to other them?

Week #2 Different Technologies through History and how they Affected Politics and Social Changes
Discussion of homework

Technology: Chemical, Halftone Printing, Digital
Technology: Movable Type and Digital Texts, Luther, and the Arab Spring



Homework:  

Take a picture of something in that uses both photograph and text.  It should be an image that you have either a deep emotional or reflective/intellectual response to.
Use the camera in your phone or choose a picture with text from the Internet and make a screen shot of it in the context in which you see it AND download the image.
 (I prefer this to be posted in the Facebook Group) end an email that includes your answers and photos of your finished work, by email them to me. Kenney.Mencher@gmail.com
Answer the questions in your post or if you want to use email put in the text of your email.
What were you trying to do in terms of font, composition, shading, and color?
What concept are you trying to express?
Who is your target audience, and why would this be important to other them?

Here are some ideas:
Book Covers
Album/CD Covers
Movie Posters
Advertisements
Memes
Portraits and Selfies
Billboard
Signs
Week #3-4  How does media affect social change?
Discussion of homework.

How photography has affected history and politics.
Conflict: Civil Rights and Wars
Black Lives Matter Documentary

Film and Moving Pictures
How to Look at Documentaries
Birth of a Movement (Documentary available on Amazon)
How to look at and use Facebook page or a group


Extra Info The Crimean War
Extra Info http://www.allworldwars.com/Crimean-War-Photographs-by-Roger-Fenton-1855.html
Extra Info https://www.history.com/topics/american-civil-war/mathew-brady


How photography and social media affect our perception of the human body in terms of gender and race.
Discussion of homework.
Orientalism and Ethnography
Discussion of Ethnographic Homework
Kehinde Wiley
Paris is Burning, Documentary

Please read for Thursday
"Imaginary Orient" by Linda Nochlin

Extra Info https://www.slrlounge.com/afghan-girl-arrested-sharbats-pictures-are-a-masterclass-in-geopolitics/
Extra Info A Critical Understanding of Edward Curtis’s Photos of Native American Culture



Week #6-7  How does media/photography affect social change?

Discussion of Ethnographic Homework

Due Sunday September 29th by 8PM
You are going to make a series of documentary photos and post them on Facebook
Worth 10% of your grade 100 points
Using the camera in your phone, take a series of 5-20 images in which you document something that is either socially important to you or something in your immediate environment that you feel is important enough to take 5-20 images of.
Post these photos to the group and explain what your choices were in terms
1) FORM
2) ICONOGRAPHY/SUBJECT MATTER
3) CONTEXT (How it affects your life or world.)
4) Explain whether or not you feel your photographs are ethnographic or social documentary images.
5) Look at someone elses photographs and find three things about each one that you feel are strengths and leave these as comments on the other students' photographs.
I will follow up by email as to your score with observations and comments.

Oct 8
Formal Elements Review

Homework
Due Wednesday Oct 9th by 8PM
You are going to make one or two still photos and post them on Facebook
Worth 10% of your grade 100 points
Using the camera in your phone, take a series of 1-2 images in which you photograph a still life that you have created or staged.
A STILL LIFE consists of inanimate objects and should not include people, animals, of landscape.
Post these photos to the group and explain what your choices were in terms
1) FORM (Use today's lecture to formulate your analysis)
2) ICONOGRAPHY/SUBJECT MATTER (What is the subject matter and what does it symbolize?)
3) CONTEXT (Why is this subject important and how does it relate to  your life or world.)
4) Look at someone elses photographs and find three things about each one that you feel are strengths and leave these as comments on the other students' photographs.
I will follow up by email as to your score with observations and comments.




Oct 10
Who is manipulating Facebook (Youtube video)

The Facebook Algorithm Explained for Marketers
How to find out what Facebook knows about you
How does Facebook Change our minds? Does it?
Misdirects on Facebook

Who is manipulating Youtube
Who is manipulating Twitter

We watch "The Great Hack on Netflix"
Class discussion







11 Shocking New Social Media Statistics in America
How Facebook stole the election and Brexit (Discussion of the Netflix Documentary: "The Great Hack")
Breaking down the components of a Facebook Page
Graphic Design and influence on Facebook
https://www.mainstreethost.com/blog/social-media-image-size-cheat-sheet/
The 2018 Facebook Cover Image Size & Design Guide - DesignBold
25 FACEBOOK AD DESIGN HACKS FOR MAJOR SUCCESS




In class project on your phones.  We debate someone on line in Facebook.




Week #7  How does media affect social change? (continued)
First half of class we debate something we argued on line but this time in person.
The Facebook Algorithm Explained for Marketers
How to find out what Facebook knows about you
How does Facebook Change our minds? Does it?
Misdirects on Facebook


Arguing on Line and in Newspapers (Does it work?)
Please read for class today.
Alexandria Ocasio-Cortez Reveals Chilling Morning Ritual In Face Of Death Threats 
Political Art, Censorship and Algorythms : Facebook Bans Artist For Transforming MAGA Hats:
You Should Never, Ever Argue With Anyone on Facebook, According to Science
Twitter How to stop arguing and actually change someone’s mind on social media (I actually think it doesn't work)

Find an article that adds to our discussion of arguing on line and post it in our group
or
Find an photograph that you feel was powerful in reflecting or causing social change.
The image can be either in print or on the net.
Take a picture with your phone or choose a picture with text from the Internet and make a screen shot of it in the context in which you see it AND download the image.
Send an email that includes your answers and photos of your finished work, by email them to me. Kenney.Mencher@gmail.com
Answer the questions below in the text of your email.
What were the main goals of the photographer in terms of form (composition, shading, and color)?
What concept was the photographer trying to express?
Who was the target audience, and why would this be important to other them?  Describe the context surrounding the photo.

Please read this article for discussion next class.
https://www.nytimes.com/2018/02/07/magazine/teenagers-learning-online-porn-literacy-sex-education.html

Week #8-9 How photography and social media affect our perception of the human body and sex.
Discussion of homework.

Fashion and Beauty
Being Cecil Beaton (Documentary)
An analysis of Beauty Photography
How does pornography affect us?
Please read these articles for discussion next class.
  1. What Teenagers Are Learning From Online Porn
  2. The Other Talk Parents Avoid: Pornography
  3. Optional
  4. https://www.jeankilbourne.com/films/
  5. Plus sized models 2009
  6. A Review Of "Face Value"
  7. Another Review of "Face Value"


Week #10



Week #11-12 Documentaries and Projects Proposals
We decide to watch which two or three documentaries we're going to watch.
Here are some ideas to start with.

Documentary Films
Kehinde Wiley
Paris is Burning,
Roger and Me,
Bowling for Columbine,
An Inconvenient Truth,
Ai Wei Wei
Fashion/Beauty
Paris is Burning
Paris Hilton
#blacklivesmatter
#metoo

Start thinking about a final project.
Final Project Ideas
Make a photobook
Make a photo essay.
Create a blog
Write a paper
Make a short documentary
Write a paper.

Possible Themes for Final Projects:
Beauty
Fashion
Benetton, Abercrombie and Fitch, Pepsi and Insincerity
Did Facebook create "The Arab Spring?"

Refugees and Ai Wei Wei (The new "Grapes of Wrath")
Malala
RBG
Rwanda
Trayvon and George Zimmer, Hoodies
#Black Lives Matter
#MeToo
Tweeting Disaster: Rosanne Barr and others
Orlando Shootings
Life Magazine and Social Change
JFK
Viet Nam
Civil Rights,
Rwanda
Paris Hilton, magazine, internet porn and Instagram Phenom
The Big Fat Jewish
Book Covers
Album/CD Covers
Movie Posters
Advertisements
Memes
Portraits and Selfies
Billboard
Signs


One Bad Photo
Dukakis,
Roger Dean,
Paparazzi

Week  13
(Would you like to learn how to market art and or products?)

Web Platforms
Breaking down the components of a Facebook Page

Emotional Design and the Utility of the Web Platforms
Visceral and Behavioral Design of Each Platform
Rating the Effectiveness of each platform for business, socialization, and political change.

Homework due today.
Please send me an email answering the following questions.
What is the theme or main idea of your project?
What will be the medium of form? (Documentary, magazine style article, photo essay, themed blog, short book)

Week #14
Open Lab for working on projects?
Blogging

Students present a blog that they follow and lead the class in an in depth analysis of that blog.



Week #15
Open Lab for working on projects?
Instagram

Students present an instagram account that they follow and lead the class in an in depth analysis of that blog.


Week #16
Open Lab for working on projects?
Twitter

Students present an Twitter account that they follow and lead the class in an in depth analysis of that blog.


Week #17-18

Final Projects
Final Project
Make a photobook
Make a photo essay.
Create a blog
Write a paper
Make a short documentary